Group Coaching for Master’s Students – French Business School (Singapore – SEA)

Context & Objectives:

A leading French business school with a strong presence in Southeast Asia (SEA) identified the need to prepare its Master’s students for increasingly competitive job markets. With graduates entering a region characterized by rapid economic growth, diverse industries, and evolving talent expectations, the school wanted to ensure its students were not only academically proficient but also professionally confident and career-ready. The primary objectives of this online coaching-led workshop series for groups of 40 Master’s students were:

• To equip students with career-critical skills and insights that are essential for navigating the modern professional landscape.
   
• To support students in making informed and strategic decisions regarding their career paths.
   
• To elevate student confidence, employability, and professional presence, ensuring they can compete effectively in SEA’s dynamic job markets.
   

Approach:

The engagement was designed as an interactive, coaching-led workshop series that blended practical exercises, group discussions, and real-world scenarios. The approach focused on three pillars:

1. Skill Development: Students participated in hands-on activities and coaching exercises that highlighted essential workplace competencies, including leadership, communication, and problem-solving. Emphasis was placed on translating academic knowledge into actionable professional skills.
    
2. Career Exploration and Decision-Making: Through guided reflection and structured career mapping exercises, students identified their personal strengths, values, and interests. This helped them evaluate different industry opportunities, understand market expectations, and make informed career choices.
    
3. Confidence Building and Professional Presence: Students engaged in simulations, mock interviews, and peer feedback sessions designed to enhance their self-awareness and professional demeanor. The workshops provided a safe environment for practice, experimentation, and personalized guidance, enabling students to approach real-world challenges with confidence.

Results:

The coaching initiative yielded significant outcomes for both students and the school:

• Improved Student Readiness: Participants demonstrated a heightened understanding of the skills and behaviors required for success in competitive SEA markets.
   
• Enhanced Professional Clarity: Students gained clarity on potential career paths, understood industry expectations, and could make well-informed professional decisions.
   
• Stronger School Positioning: By offering a highly engaging and practical coaching experience, the business school reinforced its reputation as a forward-thinking institution committed to student development and employability.

Overall, the program empowered students with the knowledge, skills, and confidence necessary to navigate the job market effectively, while simultaneously strengthening the school’s brand across the SEA region.

Contact:
For more information on group coaching programs and workshops, please reach out at info@coachbase.io.